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Remembering Joe Sedelmaier, director of iconic 1970s and '80s TV ads

We remember Joe Sedelmaier, the man behind some of the most iconic TV ads of the 1970s and '80s. The commercials were not splashy, but their characters and catchphrases became part of popular culture.

Copyright 2026 NPR

Mallory Yu
[Copyright 2024 NPR]
Jeanette Woods
[Copyright 2024 NPR]
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