NPR's Elaine Korry reports on efforts by Odwallah Inc., a growing natural foods company, to recover from the fallout from a recent outbreak of E.coli bacteria in its products. One child died and 50 more were made sick by E.coli bacteria in apple juice sold by Odwallah. Now the company is hoping its reputation as a maker of wholesome food can save the company, but Odwallah has to get through a raft of lawsuits and a drop in its stock price first.
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