NPR's Snigdha Prakash reports on a Massachusetts-based internet startup that plans to take the idea behind frequent flyer programs and apply it to an entirely new area: college savings. UPROMISE says it is signing up credit card companies, grocery chains, car companies and will take the rebates these companies offer and put them in a college savings investment account. Financial advisors are skeptical that such programs are a good idea for most people.
Copyright 2000 NPR
